BUSINESS | CONSULTANCY

As the leading international tourism development and investment brand WTFI has been providing consultancy services on tourism development for policy makers for over 10 years.

In collaboration with our host nations, WTFI helps them to reshape their economies through tourism development. We do this by working with countries that have untold tourism stories to share, as well as countries with already established tourism industries that are seeking to drive the narrative about their current and future success. Our aim is to reduce the negative impact of tourism, by increasing the more positive impact of sustainable development goals in tourism globally.

WTFI is helping nations to develop:

• National tourism strategies,
• Strategic destination consultancy,
• National marketing strategies

to achieve tourism development goals

We’re committed to promoting countries in the fields of tourism development, economic growth, foreign direct investment (FDI) through tourism investments, and human resource development within the industry.

WTFI creates a legacy for the host country, by way of carefully selected and tailor-made initiatives aiming to promote the country’s image internationally, create greater visibility and determine the industry’s objectives through soft power. These experiences - from Global Tourism Forum conferences, WTFI’s masterclasses, and international media promotions - are designed to strengthen the nation’s brand abroad, as well as highlight the importance of the tourism sector in the economic landscape.